Marketing automation platform that generates leads for trade schools

Trade schools are drowning while universities get all the marketing love. Most vocational programs run on shoestring budgets, outdated websites, and Facebook posts that get 12 likes. TradeBoost changes that by turning every trade school into a lead-generating machine. It uses smart automation to create targeted content, run performance campaigns, and track which students actually enroll. The platform handles everything from "day in the life" videos for welding programs to retargeting ads for HVAC courses. You charge $250-$1,000 per month plus 5-10% performance bonuses when students actually sign up. Trade school enrollment is exploding (6.6% annual growth) but most schools still market like it's 2010. They're competing against universities with million-dollar ad budgets using PowerPoint slides and hope. Smart automation makes it possible to punch above your weight class, targeting the exact students who need practical skills over theory. You grow through trade association partnerships, YouTube case studies showing real enrollment numbers, and word-of-mouth from administrators who finally hit their enrollment targets. Start with 5-10 pilot schools at $500/month, focusing on high-demand trades like welding, HVAC, and electrical. Build template campaigns for each trade, then customize based on local job markets and student demographics. Within 18 months, you're managing campaigns for 200+ schools at $750 average monthly spend. Add performance bonuses and you're looking at $2M+ ARR. The skilled labor shortage isn't going anywhere, and every trade school that masters digital marketing becomes the local pipeline for good-paying careers. This becomes the growth engine that makes vocational education cool again.

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